LONDON, Ont. -- The Guelph Storm want to eliminate the real possibility that the London Knights could come back to haunt them at the Memorial Cup. The Ontario Hockey League champion Storm insist theyre the ones with ample motivation to beat the host Knights on Wednesday, even though Guelph is already assured of a berth in Sundays final with a 2-0 record. Londons motivation doesnt require explanation. At 0-2, they must win the final game of the preliminary round in order to get into a tiebreaker game Thursday. If they dont, the hosts will be eliminated by the same team that knocked them out of the OHL playoffs April 11. A change to the MasterCard Memorial Cup schedule has made the improbable more possible. A day of rest between the semifinal and the final was incorporated into the tournament in 2007. Thats helped teams that have had to take the long way to the title. Twice in the last five years, a team that opened with two losses ran the table to win the Cup: the Windsor Spitfires in 2009 and the Shawinigan Cataractes in 2012. Both clubs staved off elimination in their final round-robin game, tiebreaker and semifinal en route to claiming the title. "Teams have done it and I think we have a team thats special like that and is able to achieve things like that," Knights captain Chris Tierney said. "Everyone is confident we can pull it off." Because of that extra day of rest, the bye to the final is not the nearly airtight advantage to winning the Cup it once was. Guelph doesnt want to face London on Sunday in their home rink riding the momentum of three wins in a row, including one against them. "We dont want to let these guys get back in the tournament and see them in the final if they get on a little roll here," Storm forward Zach Mitchell said. "Were going to try and put them out here. We dont want to let them hang around." The Storm relish having the upper hand against the Knights. London won the OHL championship in both 2013 and 2012, while Guelph was eliminated in the first round those years. "Back-to-back champions, you give a lot of beatings," Storm captain Matt Finn said. "The London Knights did that for a couple of years. "To be able to knock them out in the playoffs was great for us. To have a chance to knock them out of the Memorial Cup while theyre hosting is something we want to do because of the history." As explosive as the Storm are with 11 goals in two games, the Knights are also capable of pouring the puck into the net. London and Guelph both scored over 300 goals in the regular season. But the Knights have just two goals in two games and both were scored by defencemen. The Knights have been stopped on two penalty shots and are 0-for-8 on their power play. London has certainly had scoring chances, but havent yet recovered their touch around the net. "We looked at the first two games a little bit and we actually did outchance the teams in both games," forward Max Domi said. "It comes down to the details in terms of finishing around our own net, sharpening up our passes, making better decisions with the puck in terms of getting it in deep and being more disciplined. All that stuff kind of adds up to winning or losing hockey games." Theres also Londons unsettled goaltending situation. Anthony Stolarz was in net for the 1-0 loss to the Val-dOr Foreurs to open the tournament. He allowed three goals in two periods against the Edmonton Oil Kings, before he was replaced by Jake Patterson in a 5-2 loss. Head coach Dale Hunter had yet to inform his goalies Tuesday afternoon which would start in Wednesdays crucial game. Stolarz, a Philadelphia Flyers prospect, opened last years Memorial Cup in Saskatoon, but Patterson was in net for the semifinal loss to the eventual champion Halifax Mooseheads. Londons lineup features seven forwards from the team that both lost 2-1 in overtime to host Shawinigan in the 2012 final and suffered last years semifinal loss. "Nobody wants to feel that again," Knights defenceman Zach Bell said. "Everybody wants to be able to play some more junior hockey. They dont want to end it on a bad note." The Storm ousted the Knights in the second round of playoffs in five games. Stolarz didnt play in the series because he was serving an eight-game suspension handed down in the first round. Guelph and London were 3-3 against each other in the regular season. In seven of their 11 meetings so far this season, the winner has scored six or more goals. The Storm are comfortable in the role of villain at Budweiser Gardens and are ready to embrace that again Wednesday. "This city doesnt like us too much, especially after knocking them out in the playoffs," Finn said. "Theyre going to be looking to get one back on us. We dont want to let them back in. 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Dallas also Monday recalled defenceman Aaron Rome from his conditioning assignment with the Texas Stars of the American Hockey League and assigned goaltender Jack Campbell to the AHL squad.PARIS - Dont laugh. Theres nothing funny about the gambling industrys latest wheeze to sink its teeth even deeper into football and its fans.Were talking here about David Ginola. So silky as a player for Newcastle and Tottenham; so ridiculous now with his car-crash campaign for the FIFA presidency.Ginola has zero chance of unseating Sepp Blatter. FIFAs election and ethics rules will almost certainly keep him off the May ballot. After Thursdays passing of the entry deadline, Team Ginola should fade away.But thats not the point here. This was about making a splash. In pocketing 250,000 pounds (335,000 euros; US$375,000) from bookmaker Paddy Power for this stunt, Ginola became the latest Trojan horse in the gambling and gaming industrys creeping and creepy embrace of football.Im here today to talk about love were the Frenchmans seductive opening words at his campaign launch in London this month.But the targets were our wallets and spending habits, not our hearts. That much was clear from the Paddy Power branding.Bet. Bet again. Bet some more.That is the message that football, more than most other sports, is mainlining into our homes, helped by names like Ginola and teams lending their cachet, stadiums, jerseys and players to the industry that had cash to splash when the 2008 financial crisis hobbled other sponsors.Its eyeballs were after, 12Bet executive Rory Anderson, quoted in the Daily Mail, said when the online bookmaker became the name on Hull Citys shirt for this Premier League season.And how about this blurb from Sky Bet, title sponsor since 2013 of Englands three divisions below the Premier League. It reads like a plug for Fifty Shades of Grey.Sport matters more when theres money on it, it says. Theres more passion, more pleasure and more pain.Whoa. What ever happened to sport for sports sake, for the buzz of competition, not a bet? How quaint. That was before online bookmakers offered odds on anything and everything, from match results and goals scored to which team will win the coin toss or take the first corner, and before their relentless advertising.Sports and gambling have, of course, long gone together, feeding off each others success and growth. Tuning iin for results of football betting pools, which offered big jackpots for small stakes, was a Saturday afternoon ritual for many 20th Century English families.ddddddddddddBut gambling advertising wasnt as in-your-face as now. In the UK, which liberalized gambling advertising in 2007, adults exposure to gambling commercials on television soared five-fold in eight years to 2012, regulator Ofcom found. The increase was three-fold for children aged 4-15.Asking your kids to make tea during half-time breaks wont shield them from the bombardment, not with gambling ads flashing throughout matches on pitch-side light-boards. Hull against Aston Villa on Feb. 10 will pit two Asian online bookmakers against each other. Villas shirt sponsor is dafabet, a name that works better in Chinese, where dafa means big wealth. Stoke and Burnley players are billboards for Bet365 and Fun88 (another name that plays on the Chinese word to get rich).All this in a sport grappling with the increasing danger of gambling-related match-fixing and with ample examples of gambling-addicted players who frittered away their wealth.One of those is Kevin Twaddle, a former player for Motherwell and other Scottish clubs who told his story in the biography, Life On The Line: How to Lose a Million and So Much More. He no longer gambles and has delivered talks to other players about the risks.Twaddle takes a very dim view of Ginolas Paddy Power-backed grab for FIFA.Its an absolute disgrace, he said in a phone interview. Its great for Paddy Power. But I mean youre talking about one of the biggest, powerfulest jobs in football and all youre getting to hear about is Paddy Power.It just makes like a mockery of football.Imagine, for a moment, a Paddy Power-financed FIFA president. It wont happen; FIFAs ethics rules should see to that. But the mere thought of the gambling industry even attempting to place a stooge at the very top of football makes the prospect of another Blatter term seem perhaps not quite so bad.And that isnt funny at all.___John Leicester is an international sports columnist for The Associated Press. Write to him at jleicester@ap.org or follow him at http://twitter.com/johnleicesterChina NFL JerseysCheap Nike NFL JerseysNFL Jerseys CheapWholesale NFL JerseysCheap Basketball Jerseys OnlineStitched Hockey JerseysWholesale Baseball JerseysFootball Jerseys OutletCollege Jerseys For SaleCheap MLB JerseysWholesale Soccer JerseysWholesale Jerseys For SaleWholesale NFL Jerseys ' ' '